We believe that a healthcare brand’s first opportunity to have a positive impact on a patient’s experience starts just as soon as the patient begins a search for a provider or healthcare information. This is the moment a brand can begin to make a connection with a patient.
The ever-changing healthcare landscape constantly creates more obstacles patients must navigate in order to find and receive care. At Hedy & Hopp our focus is to help patients successfully navigate the healthcare landscape by integrating your brand into their life at the right place at the right time. Our experience across healthcare, consumer marketing, technology, and analytics, ideally positions us to create those connections to engage your patients.
Everything we do is focused on the patient. And it all begins with a deeper understanding of who they are and what they want. Because to get to your how, we have to understand your patient’s why.
Our team’s deep background in B2C, as well as B2B marketing strategy, allows us to keep the patient impact front and center, with clients ranging from pharma to physician groups, hospital systems, and med tech.
We call that Hedyology™
It’s the way we create integrated marketing initiatives to go beyond siloed services, and they’re built on a foundation of behavior driven insights and result in solutions that resonate with your patients. By integrating our solutions into the patient’s life, we create work that works. For you.
Informed by behavior-driven insights and integrated into the patient’s life, we create work that works.