Practice Marketing Helps Orthopedic Group Increase Patient Acquisition & Revenue

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The Challenge

A 12-provider, two-location orthopedic group in suburban St. Louis, Missouri, provides comprehensive orthopedic care to adult patients, including diagnosis and treatment, surgery, pain management, walk-in urgent care services, and more.

The practice’s goal is to be at the forefront of digital marketing, patient acquisition, and revenue growth. The working relationship between the practice and Hedy & Hopp would evolve into a long-term growth partnership fueled by our expanded marketing services.

By collaborating with practice leaders, our team helped them advance their patient acquisition goals and stay at the forefront of technological trends, all with the goal of expanding their practice. Their goals included to:

  • Keep up with market and technology changes.
  • Long-term practice growth and expansion.
  • Improve patient experience and education.

The Solution

Just one year after improving the informational and educational content for the practice, our teams were brought in once more to develop their new website. We launched the initial comprehensive build of a custom website, complete with our powerful digital marketing tools.

This practice has continued to achieve growth targets through a suite of marketing support services. Our marketing efforts include having:

The Results

Intent on practice growth and securing superior care quality through the recruitment of top-tier clinicians, this orthopedic group engaged with our practice marketing services multiple times. With our help, they were able to see an increase of 20,000+ website visitors per month, increase their website appointment requests by 600+ per month, achieve 80% of their website viewership from first-time visitors, and place on the first page of organic search results for 50+ relevant keywords in two key geographic target markets.

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20K+
Website Visitors per Month

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600+
Increase in Appointment Requests

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80%
First-Time Visitor Rates

Let’s Get Started

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