Recent developments related to FTC, new privacy-focused state laws, and HIPAA guidelines have resulted in patient marketing tactics that used to be considered industry standard now being prohibited.
Tools healthcare marketers relied on for years are now “non-compliant.” Legal teams want to remove all tracking and marketers want to continue to understand and track marketing efforts – leaving no clear path forward.
As healthcare marketers ourselves, Hedy & Hopp is here to make sure your marketing efforts are compliant and effective — while providing peace of mind for patients (and your legal team).
To get you there, we designed a detailed process in partnership with an attorney specialized in digital healthcare and privacy compliance, including HIPAA and GDPR.
Schedule a free, 30-minute Compliance Consultation with us today.